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Wednesday, April 10 • 10:45am - 11:02am
You Don't Need a Website – You Need a Digital Ecosystem!

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Part 1 - The Fundamentals of digital recruitment marketing
In this session, we will outline core elements of a digital marketing platform that is optimised for attracting, engaging and converting the best possible talent. From 'basics' such as site architecture, URL structure and security protocols we will move to content and design strategy centred around a highly mobile and global workforce.
Part 2 - Best Practices for better candidate experiences and recruiter productivity
In the second part of our program, we will dive into advanced topics such as automated workflows, AI, personas and personalised user journeys and ongoing optimisation based on insightful analytics. We will also shed some light on the wider digital ecosystem and outline useful integration between core technology components. Successful digital recruiters need to understand and master the handling of core functions embedded into a world-class recruitment marketing platform.

avatar for Rick Maré

Rick Maré

Founder and CEO, JXT
Rick Maré is the founder of JXT, a global digital marketing solutions provider in recruitment. Having grown to over 800 success stories over 23 countries and 17 languages, he ardently campaigns for the best user experience for recruiters and candidates. Rick is an active advocate for enabling... Read More →
avatar for Nicole Clarke

Nicole Clarke

Executive Vice President, JXT
Nicole Clarke, Executive Vice President of JXT has decades of experience in advanced recruitment strategies and digital transformation for staffing. Her credentials enable her to advise companies globally who are wanting to scale up, enhance market exposure and increase ROI. With digital exper... Read More →

Wednesday April 10, 2019 10:45am - 11:02am PDT
Tech Briefing Room A